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What to Trademark?
Logo, Wordmark, or Slogans? Products, Services or Everything?
9 articles
The difference between a word mark and a logo.
Selecting the Proper Goods and Services for U.S. Trademark Applications
The Natural Zone of Expansion Doctrine
Creating a Family of Trademarks: Strategic Advantages and Legal Considerations
Trademark Application Service FAQs
Describing Goods and Services to the Trademark Office