Markavo provides three clear service tiers for filing and protecting trademarks in Mexico through the Instituto Mexicano de la Propiedad Industrial (IMPI). All three levels are handled directly by licensed Mexican trademark attorneys who practice before the IMPI.
Pricing note: The prices listed below are attorney service fees only and are expressed in US dollars (USD). Government filing fees per class for a Mexican Trademark Office action are $209 USD (these are paid separately and are not included in the attorney fees). Users can also pay in Mexican pesos (MXN) by selecting the currency selector at the top of the Markavo website, which converts and displays pricing in the local currency.
Quick Comparison
Feature | Basic ($209 USD + gov. fees) | Professional ($316 USD + gov. fees) | Premium ($488 USD + gov. fees) |
Tagline | "I only need to file." | "I want to protect & enforce my trademark." | "Expert advice over the phone." |
Classification Advice | Yes | Yes | Yes |
Direct Similarity Search | Yes | Yes | Yes |
Legal Submission to IMPI | Yes | Yes | Yes |
Advanced Risk Search (all classes) | — | Yes | Yes |
Viability Report | — | Yes | Yes |
Proactive File Management | — | Yes (until certificate delivery) | Yes |
Proactive Defense | — | — | Yes |
Legal Maintenance Reminders (DU & Renewal) | — | — | Yes |
20-min Lawyer Consultation | — | — | Yes |
Best for | Simple, straightforward filings | Filings needing strong pre-filing analysis and monitoring | Full-service protection with ongoing support and expert guidance |
1. Basic Trademark Application — $209 USD + government fees
Best for: Applicants who simply need their trademark filed correctly and efficiently.
What’s included:
Classification Advice — Guidance on selecting the correct Nice Classification classes for your goods/services.
Direct Similarity Search in the IMPI database — A basic check for similar or conflicting marks.
Legal Submission — A licensed Mexican trademark attorney prepares and electronically submits your trademark application to the IMPI.
This is the most economical option if your main goal is to get the application on file with professional handling and no additional strategic support.
2. Professional Trademark Application — $316 USD + government fees
Best for: Applicants who want stronger protection and peace of mind before and during the filing process.
What’s included (everything in Basic, plus):
Advanced Risk Search — An exhaustive trademark conflict search conducted across all classes, not just the ones you’re filing in.
Viability Report — A detailed written report that evaluates the likelihood of success and highlights any potential legal risks or obstacles before you file.
File Management — Proactive monitoring of your application in the IMPI system, with updates until the registration certificate is issued.
This level is ideal when you want professional risk assessment and hands-on management of the application after submission.
3. Premium Trademark Application — $488 USD + government fees
Best for: Applicants who want comprehensive, end-to-end support including post-filing protection and direct access to expert advice.
What’s included (everything in Basic + Professional, plus):
Proactive Defense — Enhanced protection measures that build on the Professional level’s monitoring and risk management.
Legal Maintenance Reminders — Proactive alerts for important deadlines, including Declarations of Use (DU) and renewal filings, so you never miss a critical date.
One-on-one Consultation — A dedicated 20-minute call with a trademark lawyer to discuss your specific situation, strategy, or questions.
This is the most complete package, offering both strong pre-filing due diligence and long-term support after your mark is registered.
Which Level Should You Choose?
Choose Basic if your trademark is straightforward, you’ve already done your own research, and you primarily need professional filing.
Choose Professional if you want a thorough conflict search, a formal viability assessment, and active monitoring of your application.
Choose Premium if you value ongoing maintenance reminders, proactive defense support, and the ability to speak directly with a lawyer for personalized guidance.
All three levels deliver professional handling by licensed Mexican attorneys. The main differences lie in the depth of pre-filing analysis, monitoring intensity, and post-registration support.
Ready to get started? Visit the Mexico Trademarks page to select your preferred service level, switch currencies if desired, and begin the process. Government filing fees of $209 USD per class will be added at checkout (or the equivalent in MXN).
Note: Government fees are subject to change by IMPI and are always quoted separately from Markavo’s attorney service fees.